World food and health NGOs like Brot für die Welt, Christoffel-Blindenmission, German Doctors, Kindernothilfe and MISEREOR decided to come together under one headline:  ENTWICKLUNG WIRKT.

I shot the portrait campaign which aims to mislead the public at first, then opens the perspective to a wider and clearer picture. Each campaign motive is produced with with a TV or Internet star  – together with an NGO project hosted. Video production by KOBALT, Berlin.